Many times when faced with a major change, we try to come up with creative ways to engage stakeholders. Political campaigns can be considered a petri dish for experimenting with stakeholder engagement. Building Volunteer engagement on a political campaign is the same as trying to engage Change Agents on a major change initiative. The biggest difference is that Volunteers are not receiving a salary to be on the project team – they’re there because they have a passion. How do we harness that passion and redirect it for the good of the campaign? What can we learn from Volunteers that can be leveraged to our Change Agents on our next change initiative?


Presenter: Scott Yager – Dean Phillips Congressional Campaign

Date: Monday, December 3rd, 2018

Location: 5775 Wayzata Blvd, Suite 700, St. Louis Park, MN 55416

*This event is free and offered to support facilitators



3:30 – 3:45 Welcome and Introductions

3:45 – 4:30 Case Study Presentation

4:30 – 4:45 Questions & Answers

4:45 – 5:00 Peer Coaching